Is anyone siding with KinderStart? I’m sympathetic, but I don’t think using the legal system is going to help. Google is the target of lawsuits just because people are after money. That’s sad.

KinderStart claimed it has not “hired or utilized any services for search engine optimization that actually and effectively increased visits or views” on the site. This is important; look at the phrasing, “actually and effectively increased.” They also claim to have never violated AdSense Program Policies with content or links, or carried any “cloaked” pages.

And, KinderStart has not to the best of its knowledge violated Google’s Webmaster Guidelines. Essentially they claim Google has simply and arbitrarily dropped their PageRank to zero, making them invisible in Google’s search result pages.

Another issue involves Google’s communications, or lack thereof, with websites that have experienced this drop in PageRank. One opinion expressed by an observer of the case to me said that the case is more important when it comes to Google’s policies. A site goes to PageRank zero and Google provides the site no information to the site owners that it happened or even why.

webpronews