What Can Google Learn From Netscape’s Downfall?

It’s been 10 years since the initial public offering of ill-fated Internet pioneer Netscape Communications, and the often-told story of its rise and fall has inspired inevitable comparisons to the industry’s current darling, Google. Like Netscape, Google had a wildly successful IPO, created a mainstream technology for optimizing Internet use and, as a result, has Microsoft gunning for them in the same way it went for Netscape’s jugular.

And though the Internet landscape today is vastly different than the one that Netscape forged a decade ago, Google could learn a thing or two about how to do battle with the software giant in the coming years by taking a look back at the browser pioneer’s defeat. It seems unlikely that Microsoft will usurp Google’s position at the top of the search space anytime soon. Read More ….

(Source: PC World Communications)

This entry was posted on Friday, August 12th, 2005 at 12:35 pm and is filed under Google. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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